Would you trust your computer to an IT company with a Hotmail email address or a company “website” on Blogspot?
A domain name and self hosting for your business is very important. In this particular case, CompuSam, a computer business after all, had many alternatives to consider.
A brand need to be consistent with the way it presents itself in order to be credible. Customers are faced is so many options that the final choice is not only based on price; standards have changed and customers always expect more.
Nowadays, whenever a company name is brought up we tend to look it up online. Businesses can always start with a simple static page that presents their products and services.
An compusam.me page with an firstname.lastname@example.org e-mail, for example, is more professional than a compusam.blogspot.com (example) with a Hotmail email address.