The Lebanese First Lady Mrs. Wafaa Sleiman hosted the launching ceremony of the 2012 National Breast Cancer Awareness campaign, organized by the Ministry of Public Health in collaboration with Hoffmann-La Roche, with the support of the Lebanese Order of Physicians, the Order of Pharmacists in Lebanon, and the National Breast Cancer Committee and under the theme “Get A Mammogram and Take the Burden Off Your Chest”. (Awesome way to put it!)
The Presidential Palace was lit in pink for the launching ceremony.
The most important part is that the nation-wide awareness campaign is set to run for three months enabling women to gain access to discounted mammography exams which will remain available till the end of December 2012. Participating private hospitals and medical centers across Lebanon will reduce their mammography fees to L.L.40,000 whilst government hospitals will offer free mammograms during the entire phase of the campaign.
And finally, in order to enhance awareness, the 1214 hotline will be available throughout the campaign phase to answer basic questions related to the campaign, and to direct ladies to the nearest mammography center.
Bottom line, always get checked. Detecting breast cancer in its earlier stages is curable in most cases. Don’t wait until it’s too late!